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Marketo Practical Guide

Marketo Practical GuideMarketo is a meaningful investment for most organizations and tangible results are expected quickly. Sound familiar? Whether you are in the process of standing up your Marketo instance or a long-time user, this guide provides a sound foundation for optimization of your marketing automation engine.

What You'll Learn:

  • Where to begin with Marketo and how to prioritize your time
  • Best practices for emails, landing pages, forms, programs and reports
  • Four critical starting points depending on your business needs
The Pedowitz Group is the world’s largest full-service Revenue Marketing company. A two time Pacesetter winner, The Pedowitz Group helps global clients transform their marketing organizations from cost centers to revenue centers by assessing and optimizing six controls: strategy, people, process, technology, customers and results.